PinnedUSC Annenberg Study Reveals Rising Application of AI Across Communications by the Public Relations…9th Annual Relevance Report Provides an AI Guidebook for PR ProfessionalsDec 3, 2024Dec 3, 2024
PinnedAI Energizes Communications Professionals’ Relationship With WorkNew Research from WE Communications and USC Center For Public Relations Finds Comms Pros Who Frequently Use AI Are More Excited to Come to…Oct 30, 2024Oct 30, 2024
USC/IABC Study Finds Hybrid Work is Boosting Morale While Threatening Corporate CultureCommunications Professionals Are Taking Center Stage to Preserve Corporate Culture During the Hybrid Work RevolutionJul 25, 2024Jul 25, 2024
The Balancing Act: The 2024 Global Communication ReportOur latest research on how purpose, polarization and politics impact a company’s reputation, “The Balancing Act,” is now available at…Apr 17, 2024Apr 17, 2024
Day One Agency and USC Annenberg Center for Public Relations Release First of Its Kind Study on…LOS ANGELES (June 12, 2023) — Day One Agency and USC Annenberg Center for Public Relations released today a first-ever mobile ethnographic…Jun 12, 2023Jun 12, 2023
USC 2023 Global Communication Report: Data HighlightsOur Global Communication Report Explores the Changing Dynamics of Corporate Reputation and Reveals Unexpected Alignment between Consumers…Apr 24, 2023Apr 24, 2023
USC Annenberg Research Explores the Changing Dynamics of Corporate Reputation and Reveals…USC Global Communication Report Also Explains Why Woke Has Become a Four-Letter Word and Why ESG MightApr 24, 2023Apr 24, 2023
USC Center for Public Relations Welcomes New Members to Board Of AdvisorsTen U.S. public relations industry executives are joining the board of advisors at the USC Center for Public Relations, director Fred Cook…Jul 21, 2022Jul 21, 2022
Increasing Discord Over Abortion and LGBTQ+ Issues Sustain High Levels of Polarization in the U.S.,USC Polarization Index shows immigration remains the most divisive topic in the first quarter of 2022, while the war in Ukraine is the most…May 9, 2022May 9, 2022